Turkey’s First Perfume Awards, the Marie Claire Türkiye Fragrance Awards 2026, Announce Winners

ISTANBUL – The Marie Claire Türkiye Fragrance Awards, considered a milestone in the industry by combining Turkey’s rich scent heritage with a modern perfumery vision, have been held in a grand ceremony. Organized by Marie Claire Turkey, the country's first licensed magazine, this special evening marked a refined and visionary step in its 38-year publishing history.

Marie Claire Türkiye Fragrance Awards - Honoring the Invisible Power of Scent

In the opening speech, Serli Gazer, Editor-in-Chief of Marie Claire Türkiye, emphasized that perfume serves as a personal "signature":

"Scent is memory; scent is a trace. It is your signature that speaks before you do when you enter a room. Tonight, we honor the most elegant and lasting form of beauty—the invisible but unforgettable power of perfume."

Gazer stated that the project's primary goal is to showcase Turkey’s centuries-old scent traditions and production power within a well-deserved international framework.

From Ancient Heritage to Modern Design

Dr. Rana Babaç Çelebi, the spokesperson and referee for the awards, highlighted the deep scent memory of the region during her address:

"We are the heirs of a vast natural laboratory where incense was burned for worship and healing, and where Dioscorides recorded medicine and perfume recipes. Every award given here tonight represents the latest point of an ancient understanding of elegance and well-being that filters through thousands of years of smoke, distilled aromatic waters, and elegant crystal bottles. Scent is an invisible bridge that connects a person to the history of their land and their soul to the world of senses."

A Powerful Testament to How Turkish Fragrance Industry Has Seamlessly Connected to High International Standards

"In my experience, the true depth of a fragrance goes beyond its cultural roots. It is about the quality of the composition that allows for a vibrant, individual encounter. Maintaining this commitment to authenticity and a distinct "Handschrift" is what I believe remains essential on a global scale. Standing on that stage for the ceremony was a powerful testament to how the Turkish fragrance industry has seamlessly connected with these high expectations. Gathering with esteemed colleagues from London and Paris reinforced this shared journey of excellence." said Jörg Zimmermann Senior Perfumer at Dr. Hauschka and Vice President of the DGP (German Society of Perfumers)

Marie Claire Fragrance Awards 2026 Winners

The winners were determined through a meticulous jury evaluation, including blind smelling principles and a transparent scoring process:

Honorary & Special Awards

• Life Long Service Award: Mişel Gülçiçek.

• Best Bottle Design (Honorary Award): Parfümane, for reflecting historical memory , and Puzzle Perfume, for bottles that transform into sculptural art pieces.

• Artistic Collaboration in Perfumery: Bvlgari x Refik Anadol: Tygar, highlighting a Turkish artist in the international luxury world.

• Brand Championing Women's Employment: Homemade Aromaterapi, noted for 100% female representation in management.

• Best Emerging Perfume Brand: Imprime, recognized for its clear brand identity and growth potential.

• Science & Craft in Perfumery: Positive Zero, for bringing the medieval enfleurage method into a contemporary technical interpretation.

• Next Generation Sensory Design in Perfumery: MAD Perfumer, for a modern approach combining science, technology, and sensory impact.

  
  

Category Winners

• Beyond Bottle (Candle): Homemade Aromaterapi – Energy Cleaning

• Best Home Scent: Atelier Rebul – J.C.R. Reed Diffuser

• Best Perfumed Cologne: Selin | Maison de Lumiere – Manolya Esintisi

• Best Spatial Experience Scent: Atelier Rebul – J.C.R XXL Scented Candle

• Best Office Perfume: URANIA – Capricorn

• Best Solid Perfume: Puzzle Parfüm – Rayiha

• Best Winter Perfume: Atelier Rebul – J.C.R.

• Best Summer Perfume: IMPRIME – Mer

• Best First Date Perfume: Atelier Rebul – Elixir 4

• Best Night Out Perfume: Ashley Joy – LOVE

• Best Designer Perfume: Puzzle – Rayiha

• Best Women's Perfume: Atelier Rebul – Elixir 4

• Best Men's Perfume: Atelier Rebul – J.C.R

• Best Unisex Perfume: Soul of Caria – Fig Royale

• Turkish Scent Heritage: Atelier Rebul – J.C.R.

• Best Niche Perfume: OJUVI – Gold

Industry Collaboration

The success of the organization was supported by Platinum Sponsor MG International Fragrance Company, Silver Sponsor PARKİM Fragrance House, and International Partner Givaudan. Additional support was provided by Çiftsan Etiket Ambalaj, YONCAHES Luxury Perfume Boxes, WeReserve, and Doluca Wines.

Project Consultancy Note:

For the Marie Claire Türkiye Fragrance Awards 2026, Atelier Aromaterapi acted as lead project consultant, shaping and overseeing the Awards at both conceptual and operational levels. From process design and sponsor relations to commercial dissemination, press communication, and the creation of the blind-smelling kits and online scoring system, Atelier Aromaterapi provided the infrastructure, strategic direction, and day-to-day coordination that underpinned the project from beginning to end.

Note to Editors

Event photographs are available here: MCFA2026

Dr. Rana Babaç Çelebi’s speech on the History of Turkish Perfumery is available here: A Forgotten History